imgWennebostel, Germany (July 22, 2013)—Dr. Anreas Sennheiser and Daniel Sennheiser recently held a groundbreaking ceremony to mark the beginning of construction of the Innovation Campus at company headquarters in Wennebostel. The 20-million Euro Innovation Campus project will provide Sennheiser employees with 7,000 square meters of workspace to develop new products.

On behalf of all shareholders and accompanied by family members Karin, Daniel, Alannah and Dinah Sennheiser, Dr. Andreas Sennheiser welcomed the guests to the ceremony. Attendees included the Mayor of the borough of Wedemark Tjark Bartels, the project manager Höhlich & Schmotz, other political and business representatives and local residents. "As the third generation, it is a great pleasure for us to be able to build on our grandfather’s legacy. Today, we are laying the foundation for the Innovation Campus, which marks a new milestone in our development plan," said Dr. Andreas Sennheiser.

For the laying of the foundation stone, the group filled a ‘time-capsule’ with documents and products which symbolize the importance of Sennheiser’s company culture. The contents included a photograph of the three generations of the Sennheiser family, a current annual report, new Euro coins and a daily newspaper. Also included were the classic microphone MD 421, the IE 800 ear canal phones and a digital handheld transmitter SKM 9000 from the Digital 9000 system.

“We will be welcoming visitors here from all over the world,” Andreas Sennheiser said. “With our clients—artists such as P!NK—we will be able to try out the microphones that we have developed specifically for them in the theatre.” Furthermore, a Sennheiser Flagship Store is also planned, where visitors will be able to learn about and purchase the latest products.