Los Angeles, CA (December 9, 2010)--Sheer Publishing of South Africa has entered into a joint venture sub-publishing deal for the US and Mexico with pigFactory Music and Sindee Levin Music.
Music publisher David Alexander, in conjunction with his partner Karabo Motijoane, heads Sheer Publishing, which has forged an identity in the world of South African music since its inception in 1995. The Sheer catalogue is comprised of Pan-African music.
Independent publishing and licensing company pigFactory Music's roster includes recordings and songs by artists such as Fatboy Slim, Iggy Pop, and Joan Jett & The Blackhearts. Sindee Levin Music is a leading music publishing and entertainment attorney.
Alexander said, "In Sheer Publishing's partnership with Sindee Levin Music and pigFactory, we are tapping into an organizational framework that already exists to assist us in the development of a targeted and tailor-made entry to the North American marketplace. Sheer Publishing will continue to work on--and develop--this framework in partnership with Sindee Levin and Keatly Haldeman. The capacity, expertise and institutional knowledge of these partners are a vital component of the success of this new venture. These partnerships will allow Sheer Publishing to focus on strengthening its own services to our composer and publisher clients in Africa. We look forward to improved export results from our new music offering."
Regarding the deal, Keatly Haldeman, CEO, pigFactory Music, said, "Last year pigFactory placed two songs from the Sheer Publishing catalog into the hit film, District 9. On the heels of this success, we were fortunate enough to have expanded our dialogue with Sheer, which has now led to a more comprehensive, administration deal for North America. By combining forces with Sindee, we will jointly be providing to Sheer both well-established administration services, along with strong creative services, particularly in the areas of film, television, videogame and advertising placements."
Sindee Levin Music
pigFactory Music Publishing