New York, NY (November 14, 2005)–AMD has announced that the Grand Ole Opry will be capturing live performances tonight at Carnegie Hall using AMD64 processors. The special Carnegie Hall event commemorates the 80th anniversary of live Grand Ole Opry broadcasts and will feature performances by many of today’s top musical artists. The performances will provide content for a planned 5.1 surround sound DVD.
At the Grand Ole Opry House and the historic Ryman Auditorium in Nashville, TN, Dual-Core AMD Opteron processors running Steinberg Nuendo media production software are reinvigorating their audio recording, broadcasting and digital asset management pipeline.
AMD64 technology allows the Opry to remain at the forefront of innovation. The American popular culture tradition of mixing art and modern technology was evident at the Opry in the early days of radio during the 1920’s. Now a pillar of classic Americana, the Opry is the world’s longest running radio program with regular live television, radio and Internet streaming broadcasts to millions of fans around the globe.
“We believe we are the world’s largest producer of live musical performances measured by the sheer volume of material that emanates from our stage and is delivered in a multitude of live broadcast formats,” said Pete Fisher, vice president and general manager of the Grand Ole Opry. “The AMD64 processor-based workstation is the only solution we’ve found that can handle our strict requirements for heavy processing power, stability in a live setting and peerless sonic integrity. We can now record, broadcast and mix in high-resolution audio in a live setting as well as archive and preserve all Opry stage performances.”
“We believe AMD64 technology is at the center point of a very big bang that is infusing digital audio and mass culture like never before,” said Charlie Boswell, director of Digital Media and Entertainment for AMD. “Standing on the shoulders of cultural heavyweights like the Grand Ole Opry, AMD64 allows any aspiring media creator with a PC to harness the same technology relied upon by the world’s top audio professionals.
“The audio masters at the Grand Ole Opry maintain the most discerning taste in acoustic music which contains within its notes the most expressive and highest dynamic range of any music in the world. They know sound,” continued Boswell. “The Grand Ole Opry recognizes the value AMD64 brings to their stage which we believe will help create a renaissance of live recording for musical performers everywhere. They are sealing AMD’s place in Americana.”
For more information about the Carnegie Hall show tonight, please visit: www.opry.com/OpryNews/PressRelease.aspx?id=1380