New York (November 2, 2009)–API Audio turned 40 this year with a big shindig at AES 2009, featuring slide guitar master Sonny Landreth with special guests Bob Weir of the Grateful Dead and comedian-musician Reverend Billy C. Wirtz.
API president Larry Droppa and co-founder Saul Walker, originator of many of API’s enduring designs, joined all of the API employees at the party and some 1,200 industry friends at the event, held at the Roseland Ballroom in New York City. “We gave away every laminate we had, and people were asking for more,” laughed Droppa. “Everyone had a great time and kept stopping by our booth for the remaining two days of the show to say, ‘thank you!’ I can’t think of a better way to have celebrated our 40th anniversary than with so many of our friends.”
At the FOH position, Dave Natale, house mixer for the Rolling Stones, Fleetwood Mac, and Tina Turner (to name a few) used an API 1608 analog console. With a gear-hungry crowd in attendance, Droppa drew winning names for an API 3124+ four-channel mic pre, an API 7600 channel strip, and an API A2D mic pre and analog-to-digital converter. Back at AES, Bob Weir told the press about his newly-purchased surround-sound-capable API Vision console, joining three officials from the Berklee College of Music as they spoke about their own new API Legacy consoles. In addition, the new API 527, a single-channel module based on the 225L discrete channel compressor, garnered several show awards.
Droppa felt that despite the economic downturn and predictions to the contrary, AES was quite successful overall. It was smaller, but that imbued it with the energy and vibe of the older AES shows, for which many are nostalgic. Qualified buyers combed the floor, which made the attendees’ gravitational pull to “gear chat” often more than just chat. In all, an awesome event at a much better than expected show made 2009 another great year to remember for API.