Tewksbury, MA (August 13, 2008)–In addition to major broadcasters such as NBC, CCTV, France Televisions and Radio Television Espanola deploying the company’s visual media production solutions, shared storage and servers, Avid reports that its audio products are also playing a part at the Beijing Olympics.
Germany’s largest broadcaster, ARD/ZDF, is airing live Olympic coverage and a variety of special programming using a suite of Avid solutions that include two Digidesign Pro Tools audio systems for audio editing and mixing.
Film composer Jeff Rona began working on the 12 pieces of “Songs of the Sea: The Regatta Suite,” the official theme of the Olympic regatta competition, in his Los Angeles studio, which is outfitted with M-Audio Studiophile BX8a reference monitors. In July, Rona traveled back to China to record the suite, which was performed by a 110-piece orchestra, traditional Chinese musicians, and one of the country’s top sopranos. He used the M-Audio MicroTrack II handheld recorder to capture rehearsals and record in the field. He also used an M-Audio FireWire audio interface for recording and editing the performances on his laptop. When he returned to his L.A. studio, Rona relied on the Sputnik microphone for overdubs, plus iZotope Ozone 3 mastering software.
Composer and Sibelius VIP David Glyde, a member of the artistic team for the Beijing 2008 Olympic Orchestra, was hired to coordinate and design the music for the Opening Ceremonies at the 2008 Olympics in Beijing. Glyde’s innovative percussion arrangements using Sibelius 5 have inspired thousands of fans, musicians and aspiring arrangers from around the world.
Chang Kuan–a rock star in the ’90s, the World Music Festival’s Best Conductor in Tokyo in 1985, the first Chinese artist to sign a contract with EMI, and the first artist to produce a CD in China–is the music director for the Olympic Summer Games’ closing ceremony. He used a Pro Tools|HD system to produce “Oh Yeah,” a 30-track song that will be played during the ceremonies.
Avid Technology, Inc.