BE Pioneers New Data Opportunities At Show

Quincy, IL (September 16, 2005)--Broadcast Electronics (BE) is once again pioneering new text on-radio and broadcast data service opportunities at a major broadcast show. Three powerful features are being introduced at the 2005 NAB Radio Show for BE's Now Playing and Now Playing Plus revolutionary text management studio applications.
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Quincy, IL (September 16, 2005)--Broadcast Electronics (BE) is once again pioneering new text on-radio and broadcast data service opportunities at a major broadcast show. Three powerful features are being introduced at the 2005 NAB Radio Show for BE's Now Playing and Now Playing Plus revolutionary text management studio applications.

New CD title/artist display and message alert features strengthen BE's The Radio Experience suite of products for the management of data content over the air and on the Internet. Now Playing is the only comprehensive system for managing text displayed on RDS, HD Radio and Internet radio tuners.

Adding to the cache of Now Playing features is a Live CD module for instant CD song title and artist text retrieval and display over the air along with the song in real-time. The Live CD module uses proprietary hardware and software to interface with professional CD players having serial data ports, such as several models by Denon.

Also new to BE's Now Playing are News Flash Pro and Live Data modules for live text alerts of breaking news, traffic or weather bulletins. With the News Flash Pro module, on-air announcers can compose "instant messages" from the control room for transmission over RDS, HD Radio and Internet streaming applications. More than just a public safety feature, New Flash Pro can serve as a text "blog" that accompanies a station's audio programming.

The Live Data module can be used by broadcasters for accessing and incorporating text readouts from third-party organizations such as the NOAA weather service and traffic.com.

"This is the beginning of a category of products anticipated by broadcasters to create new opportunities in revenue and servicing the local market," said Allen Hartle, Broadcast Electronics' director of development, broadcast data services.

Broadcast Electronics will demonstrate the full capabilities of Now Playing and Now Playing Plus in Philadelphia during the 2005 NAB Radio Show, booth 319.

Broadcast Electronics
www.bdcast.com