At BMW-World in Munich, all the audio, video and public address systems were designed, sourced and installed by Salzbrenner Stagetec Mediagroup. Buttenheim, Germany (November 21, 2007)–The new BMW-Welt (BMW-World) in Munich opened its doors to the public on October 20, debuting a landmark in the world of brand-enhancing shrines to the motor car. In every other part of the complex, all audio, video and public address systems were designed, sourced and installed by Salzbrenner Stagetec Mediagroup.
Constructed by Co-Operative Blue Sky (architects from Vienna), the futuristic steel and glass complex, inspired by the Acropolis in Athens, houses a delivery center for new vehicles, a multipurpose Events Forum for concerts, shows, live broadcasts conferences, events and exhibitions related to technology and design.
To complete the experience, there are shops, restaurants and a transport education center, and the Junior Campus for children. There is also a transparent Double Cone resembling a cyclone prominently positioned at the southern entrance to the building, called the “Heart of the BMW brand at BMW-Welt.” A total of 109 plasma displays are installed inside this structure to form a “media dome of light and sound.”
While the Forum as a multipurpose venue required flexible technology that can meet the requirements of any event, the integrated AV-system control in the rest of the building was equally important in sealing the deal. “We are one of the very few systems integrators in Germany capable of providing a one-stop shop for heavily customized audio and video solutions” says Mediagroup project leader, Gerhard Reichart, who was in charge of the team responsible for the BMW installation. “This, and our previous experience with comparable projects, was a key factor in winning this contract.”
A 48-fader Aurus with 136 audio channels handles all audio signals in the Forum. This space offers more than 10,000 square feet and can accommodate up to 800 people. Five stationary Nexus Base Devices plus a mobile Base Device (used as a stage box) provide all the interfaces required and route audio to the Meyer Sound speaker system. The Nexus consists of a wide range of analog and digital interfaces, allowing in-house or hired equipment to be integrated quickly and easily into the existing audio infrastructure as required.
Salzbrenner Stagetec Mediagroup