San Antonio, TX (January 23, 2007) (Business Wire)–Clear Channel Radio announced that 320 of its radio stations in 81 markets are set to air HD digital multicasts. These additional stations represent the fourth wave of a larger launch begun in January 2006.
The new channels will also be made available at the company’s HD2 streaming site (www.clearchannelmusic.com/hdradio/) as they go live.
In each local market, Clear Channel Radio’s HD2 multicasts either complement existing on-air programming or bring entirely new music or spoken-word genres to local listeners. In some cases, local programmers will draw from programming created by the Format Lab within the company’s Content Research & Development Group. In other cases, the channels are programmed fully locally.
Clear Channel Radio already has over 330 stations offering primary broadcasts in HD digital quality, underlying the company’s commitment to the aggressive rollout of HD digital radio. The company is currently projecting conversion of 600 of its stations by the end of 2008, which represents the majority of the remaining radio stations after the announced divestitures.
The company is also a founding member of the HD Digital Radio Alliance–a joint initiative of leading radio companies to accelerate the rollout of HD digital radio–and is devoting on-air promotion time as part of an industry-wide marketing effort, and making promotional spots available through its Creative Services Group.
Clear Channel Radio