La Crosse, WI (February 17, 2005)–Dana Erickson founded his own sound company, Erickson Sound (La Crosse, WI), in January 2002, but it was October, 2003 when he purchased 26 MacPherson loudspeakers. The initial purchase consisted of several pair of Axia cabinets as well as Scholar 118s for subwoofers, M2B Version 2s for auxiliary cabinets and M12Xs for monitors.
Since then, the various boxes have all gotten a good workout. For instance, the M2Bs were used as mains loudspeakres at Bronco’s in La Crosse, when Josh Gracin, a finalist from American Idol season two 2 performed there. In other settings, the boxes have been used as drum, side, center, front and rear fill monitors, as well as pole mount mains for corporate events and outdoor venues requiring wide area coverage.
Erickson debuted its Axias at the Great River Shakespeare Festival, Summer 2004 with artist Willie Porter. A quartet of the boxes filled the outdoor space and provided even horizontal coverage. The Axias were also a good fit for artist Rachael Yamagata in the Center for Faith and Life Hall at Luther College, Decorah, IA.
According to Erickson, “The MacPherson Scholar 118 subwoofers are compact enough for small clubs and powerful enough to do large outdoor concerts with ease. Above all, they sound great. And the M12X monitors get rave reviews by anyone who has to sing through them. I’ve actually had performers say ‘Oh, that really sounds like me!'”