Palo Alto, CA (January 9, 2007)–Euphonix has appointed Mike Franklin vice president of sales for the Eastern U.S. Franklin adds this responsibility to his existing role as vice president of U.S. broadcast sales. Franklin will move to Euphonix’s New York office to work more closely with the company’s key broadcast customers.
Mike Franklin “The East Coast is a critical market for us and Mike is definitely the right person in the right place to move Euphonix forward,” said Russell Waite, Euphonix’s executive vice president of sales and product marketing. “Mike’s wealth of experience in the broadcast, music, post and live markets will increase our East Coast presence, especially with our expanded range of EuCon DAW-connected products including the MC, System 5-MC and System 5.”
Franklin joined Euphonix from SSL in 1997 as the sales manager for the company’s Southern region. After six successful years, Euphonix promoted him to lead broadcast sales in the U.S. Franklin was also instrumental in managing the Euphonix Max Air U.S. Broadcast Tour, which took the console to hundreds of TV stations throughout the U.S. from 2002 to 2005.
“The tour was a turning point for Euphonix in the U.S. broadcast market–it made all the difference for us,” Franklin said. “Since then we have been very successful in all U.S. broadcast segments including local news, production, HD trucks, and with many PBS stations. I am looking forward to a more direct role in the Eastern region and getting back to working with music, post and live clients again.”