Potters Bar, UK (April 23, 2009)--Bruno Hochstrasser, Studer's executive VP of sales, will retire at the end of 2009. Hochstrasser’s retirement makes way for Adrian Curtis, previously VP of Sales for Soundcraft, to take on the mantle for both Soundcraft and Studer.
Curtis will assume this position immediately, while Hochstrasser will remain within the sales team for the remainder of this year to ensure an effective hand-over.
Andy Trott, president of Soundcraft and Studer, praised Hochstrasser for his 37 years service to Studer. "Bruno epitomizes Studer's resilience and drive for innovation; he managed the business during the days when every top studio in the world had a Studer reel-to-reel tape machine, then, when the recording market changed dramatically during the '90s he transitioned the business into the world's leading digital console company we know today. Bruno is respected by customers and staff alike and although we will miss him, we respect his decision to retire although we have asked Bruno to remain with us in a consultative role for a further two years after the end of 2009.
"That said, I'm also very excited that we have such a worthy successor in Adrian Curtis. I know Adrian will add his own considerable experience to that of the Studer sales force and we expect great things from the combined team."
Curtis has over 25 years’ experience in Soundcraft, plus MBI Broadcast Systems, Amek and BSS along the way. "These changes reflect a definite recent shift in the markets' behavior,” he observed. “Three years ago, we were developing Soundcraft or Studer products for specific and separate markets, for instance broadcast versus touring, and that was reflected in the skills base and focus of our two separate sales teams. Now that we have a significant range of very flexible digital consoles, the distinguishing lines between applications are less defined and our products have become adaptable to all our markets."
Curtis will remain headquartered in Potters Bar near London, with an office at Studer's factory in Regensdorf, near Zurich, Switzerland.
Soundcraft & Studer, units of Harman International Industries, Inc.