Buena Park, CA (March 8, 2010)–Hosa Technology has promoted Jose Gonzalez to product manager for the company’s Hosa and Zaolla Silverline brands.
He will oversee a number of operations, including managing sales and marketing activities to maximize sales of the two brands and working with field sales staff to identify and implement appropriate sales and marketing strategies. Further, Gonzalez will analyze brand performance, brand competitiveness and product trends in the marketplace and develop strategies for the two brands based upon the findings of his research.
A member of the Hosa Technology team since June 2008, Gonzales served as Hosa’s sales coordinator prior to his promotion. In this capacity, he managed all sales reporting between Hosa Technology and the company’s field sales staff, coordinated sales leads for prospective retail accounts and distributed them to the field sales staff for follow-up, and was responsible for implementing and monitoring the sales department’s information technology infrastructure. Additionally, with his background as an audio technician, Gonzalez possesses the application knowledge to understand the challenges the company’s customers routinely encounter.
Gonzalez comments, “With Hosa Technology’s and Zaolla Silverline’s comprehensive range of product offerings and trusted reputations as providers of connectivity solutions, these brands represent a terrific opportunity for me to utilize my sales management and application background. I have a genuine passion for the music and sound business, and the ability to assume a proactive role in the sales operations of a company that sells products for musicians and audio professionals is perfectly in line with my interests. I feel this new set of responsibilities is a great fit for me, and I’m honored to have earned this appointment.”
Jonathan Pusey, Hosa Technology’s director of sales and marketing, shares Gonzalez’s enthusiasm: “I’m very pleased to have Jose take control of these critical aspects of our business. His combination of skills makes him a terrific choice for product manager. He understands what musicians and audio professionals look for, and this is extremely important when it comes to interfacing with our retailers, field sales staff and end-users. I’m confident he’ll do well and produce the results we’re looking for.”