New York (October 11, 2006)–Loud Technologies has appointed three industry veterans to domestic sales positions. Alex Nelson joins LOUD as Vice President, Key Accounts, heading up the Guitar Center and Musicians Friend accounts for all brands in the LOUD portfolio. With over a decade of experience in both professional audio and MI distribution and sales, Nelson has held executive positions at both Line 6, Alesis and most recently as the founder of Left Coast Marketing, an independent rep firm serving the Northwest region with lines such as EVI, Midas, Telex and KRK.
Also new to the LOUD team is Dan Gallagher, who joins the company as Vice President, National Account, managing LOUD’s domestic sales initiatives with online concerns, as well as regional and multi-store chains. Gallagher has worked in the music industry for 25 years, holding positions with companies such as Ensoniq, Alesis, Korg, Marshall, Behringer USA, Inc., and most recently as the EVP of Global Sales and Marketing for Symetrix.
Scott Schumer will assume responsibility for all of LOUD’s network of independent dealers throughout the United Stats as Vice President, Independent Dealers. Schumer has over 15 years of experience in multi-million dollar business development, P&L, new product launch, and general management within the Professional Audio and Consumer Electronics markets. His previous experience includes president and CEO of In2Out Audio, the exclusive US pro audio distribution company, VP Sales Harman Professional Systems and VP Sales Sennheiser US.
Nelson, Gallagher and Shumer will all report directly to LOUD’s Sr. Vice President of Domesitc Sales Michael MacDonald.