San Francisco, CA (September 20, 2005)–In a major expansion, Music Orange has relocated to an all-new recording studio, the only recording facility in the Bay Area dedicated solely to music production for television advertising. The 5,000-square-foot site features three control rooms and two live rooms, plus a lounge and ample client workspace. The live rooms are set up for recording to picture and are large enough to accommodate a chamber orchestra or large jazz band.
The move was predicated on growing demand for the company’s original music production services. Founded in 2003 by executive producer Blaise Smith, composer Michael Lande and composer/engineer Hector PÈrez, Music Orange has become San Francisco’s largest producer of music for advertising, with recent credits including spots for Mike’s Hard Lemonade (McCann-Erickson), Chevron (Young & Rubicam), Fox Sports (Chiat/Day) and Hotwire (McCann-Erickson). It also recently produced music for the Electronics Arts video game The Urbz, featuring Black Eyed Peas, and has just wrapped a 12-spot campaign for Foster Farms through agency Young & Rubicam.
“We had clearly outgrown our former site by the end of last year and wanted to create a new space appropriate to the number of projects we do and the national caliber of our work,” said Smith, best known as the composer of the theme music to SpongeBob SquarePants. “This space allows us to record to picture with virtually any setting with clients on hand interacting with our composers and musicians.”
The new recording studio was designed by acoustic designer Carl Yanchar of Wave Space. The three control rooms each feature similar set-ups, with key components including Apple G5s running the latest Digidesign ProTools hardware, Yamaha 02R consoles and large plasma displays.