Meridian, MI (October 20, 2004)–Peavey Electronics has increased its Meridian, MI workforce by 140 employees since April, 2004, according to the company. An increase in new product orders precipitated the additional hirings.
“In light of our rapidly changing global economy, we’re pleased to be able to build our workforce at home in Meridian,” said founder and CEO Hartley Peavey. “By maintaining superior quality standards and continuing to innovate, we’ve remained competitive in today’s marketplace. That fact is a big source of pride for us, and we appreciate our employees’ hard work and dedication.”
The company stated that it felt “new product development strategies, particularly in the sound reinforcement and guitar divisions, along with focused artist relations and marketing efforts, provided the catalyst for the new orders.”