Keith Cleversley with his
New SSL Matrix console.
Chicago, IL (December 15, 2008)--Keith Cleversley, the creative force behind the Playground Recording & Mastering Studio, and producer of bands such as The Flaming Lips, Spiritualized, Mercury Rev, Hum, Flickerstick, The Verve, The Posies and Urge Overkill, has acquired a Solid State Logic Matrix for his studio.
The Playground is a multi-mission facility with a primary focus on mixing and mastering. Tracking is done when necessary to complete the myriad projects going through the studio. The Playground employs an array of outboard units, synthesizers and processors for each project and uses the routing offered by Matrix.
"Knowing that the Matrix was an SSL was more than enough to pique my interest in the console," says Cleversley. "When I started to look at what this console delivers, I instinctively knew that the Matrix was what I needed to tie our studio together. The console's features such as Total Recall and its capability of controlling multiple DAWs at once were perfect for the way we need to work. Having the same elegance, richness, and clarity that I've come to expect from the SSL name at the unexpected price point was the icing on the cake and made choosing the Matrix truly simple!
"This console has actually managed to help re-ignite my passion for making music and for being in the studio again," Cleversley adds. "With so many options and boxes and gadgets available today, things can get extremely complicated quite quickly and the Matrix seamlessly pulls it all together efficiently and intuitively.
"With the new facility, I was reluctant to make the switch to a DAW working model with digital plug-ins, effects, processing and sound modules inside the box," Cleversley states. "I like to touch a control and hear the result. The elegance and sheer intuitiveness of the Matrix is single-handedly responsible for making me remember what it's like to mix with my ears again! Instead of obsessing over numbers and mouse clicks, I found myself reaching for a fader, pan pot, a soft-key, or a soft-knob that could control virtually any Pro Tools parameter I chose, freeing me to simply listen and focus again! Imagine that, mixing music by listening to it. The Matrix makes that a reality in a digital world."
Solid State Logic