Quincy, IL (November 9, 2006)–Broadcast Electronics’ hometown public radio station, WQUB 90.3 FM, announced that it has converted to HD Radio. The station began broadcasting in digital FM just before its fall fundraising drive on November 9 and 10, after Quincy radio equipment manufacturer Broadcast Electronics (BE) installed an HD Radio RF system at the station’s transmitter site.
“When BE approached us with the HD Radio concept, we knew it was a logical move for us. After listening to it, there’s no doubt that HD Radio is changing the sound of radio,” commented Mick Freeman, assistant director for WQUB FM, which is licensed to Quincy University and plays jazz and classical music along with news as a multi-format public station.
“WQUB’s conversion to HD was instantly noticeable. I was immediately struck by the fidelity of the broadcast and I am looking forward to listening to the new multicast channels. We’re pleased that WQUB is bringing the new technology to the Quincy community,” said John Pedlow, president of Broadcast Electronics, which makes HD Radio conversion transmitters and products at its plant in Quincy, IL.
BE engineers worked with WQUB FM staff to implement the station’s new digital RF system. BE’s relationship with WQUB FM dates back to the ’80s, when the station started as a 5W common carrier station. WQUB FM was one of the original beta test sites for BE’s AudioVAULT studio system, and BE engineers helped design and build WQUB FM’s original transmission system, which now covers the tri-city area of Hannibal, Quincy and Troy with 28.8 kW. “BE is like our fairy godmother,” said Freeman. “We’ve always had a great relationship with BE. They have provided us with so much knowledge and information and guidance over the years. We’re very thankful for the new opportunities they’ve given us.”