Toronto, Ontario, Canada (July 22, 2008)--Rogers TV will take delivery in fall 2008 of a new 32-fader Lawo mc≤66 digital production console for the company's first HD mobile TV production vehicle. The local TV station group is owned and operated by Rogers Cable Communications Inc., Canada's largest cable company.
As director of planning and engineering for Rogers TV, Pierre Fortin oversees capital planning for Rogers TV and leads the Engineering group. Working closely with Rogers TV's Vice President and a senior management team, Fortin is developing the technological strategy to see the group of stations through the transition to HD television over the next five years. The creation of the new HD mobile TV truck represents one of many calculated steps toward realizing this strategy. The new truck-tentatively assigned the name HD1-will be used for numerous types of production, including event coverage such as the station's extensive sports programming, conferences, parades, and concerts.
In discussing those aspects of the Lawo mc≤66 that most appealed to the Rogers TV staff, Fortin cited the following, "The Lawo mc≤66 was chosen because of its flexibility and extensive feature set. Given the space constraints we were facing in the mobile's audio booth, the mc≤66 packs a lot of functionality into a relatively small frame without hiding critical controls. The expandability of the system and its ability to tie together multiple systems were also key considerations."
Completion and deployment of the new mobile is scheduled during Q1 of 2009.
Lawo North America Corp.