New York (June 27, 2005)–Before the G8 summit in Gleneagles, Scotland, from July 6 to 8, an international coalition of musical artists will hold Live 8, a global series of concerts designed to encourage people to speak out against poverty. A steadily growing number of internationally known artists have agreed to appear at the concerts to be held later this week on July 2 in London, Paris, Berlin, Rome, Philadelphia, and Barrie in Canada. RF and microphone specialist Sennheiser will make use of its worldwide network of subsidiaries and affiliated companies to equip all the events with wireless microphone and monitoring technology, helping to attend to frequency planning and provide on-site support.
“On July 2, the curtain will rise on the ‘global stage’ for what is probably the largest live concert the world has ever seen,” said Rolf Meyer, speaker of the Sennheiser executive committee. “We are delighted that the Live 8 organizers have put their trust in our products and our technical support for the wireless technology at this unique event. Our network of subsidiaries and experienced partners means that we are in an ideal position to provide on-the-spot support all over the globe.”
Sennheiser will work with local sound rental companies at each of these events, invest more than 1,000 man hours and supply in excess of 1 million Euro worth of equipment, including more than 300 channels of Sennheiser wireless microphones, guitar systems and wireless monitoring systems and over 1,000 wired microphones for everything from lead vocals to kick drums.
According to organizers, Live 8 is “more than just a rehash of the 1985 Live Aid charity concert: this time, it is not a question of fundraising, but mobilizing people to exert pressure on the governments that will attend the G8 summit. To date, the richest industrial countries have already agreed on debt relief for some of the world’s poorest nations. However, it is hoped that more can be achieved–Live 8 regards this as a historic opportunity to agree on more development aid and new trade policies and thus make poverty history once and for all.”
The line-up for the Live 8 concert in London includes a reunited Pink Floyd, Sting, U2, Keane, Robbie Williams, Annie Lennox, Dido, Sir Paul McCartney and Madonna
On stage in Paris, the names include Shakira, Johnny Hallyday, Muse and Youssou N’Dour.
The Brandenburg Gate venue will feature A-ha, Herbert Groenemeyer, Die Toten Hosen, Lauryn Hill, Sasha and Wir sind Helden.
Rome, in turn, boasts headliners such as Faith Hill, Nek, Tim McGraw and Zucchero.
In Philadelphia, Live 8 has attracted artists and bands such as Bon Jovi, Dave Matthews Band, Destiny’s Child, Rob Thomas, Sarah McLachlan, 50 Cent, Will Smith, Jay-Z and Stevie Wonder.
Meanwhile, Bryan Adams, Simple Plan, Our Lady Peace, Bruce Cockburn and the Barenaked Ladies will all perform in Barrie, Canada.