Niles, IL (April 29, 2004)–Shure Incorporated announced today the company has joined the board of the Deafness Research Foundation’s World Council on Hearing Health, an international non-profit organization whose mission is to make a lifetime of hearing possible for all people through quality research, public education, and advocacy.
“We are excited to join the Deafness Research Foundation in their effort,” said Sandy LaMantia, Shure’s president and CEO. “When they approached us about joining their board, it seemed like a natural fit for us. Two years ago, Shure adopted hearing conservation as our corporate cause because we feel it’s important to educate people about the risks of hearing loss. That’s why we created the Shure Bid for Hearing program.”
“We’re thrilled that Shure has agreed to join our board and we look forward to a lasting partnership,” said Sue Greco, executive director, Deafness Research Foundation. “Having Shure involved gives us great inroads with an audience of musicians, music fans, and audio industry professionals whose hearing health is critical to their professional and personal pursuits.”
Founded in 1958, the Deafness Research Foundation (DRF) is the largest private organization that funds hearing research in the world. Over the years, DRF has awarded more than $22.5 million through more than 1,800 research grants and fellowships. DRF grants have been instrumental in the development of the cochlear implant, implantable hearing aid, new treatments for otitis media (middle ear infections), and great strides in unraveling the mystery of regeneration of inner ear hair cells in humans.
In 1999, DRF launched the five-year National Campaign for Hearing Health (NCHH), with the purpose of putting hearing health on the National agenda, educating the public about the potential dangers of hearing loss, and protecting those at risk. The success of the NCHH prompted the DRF to branch out with a more global vision, the World Council on Hearing Health, in an effort to put hearing health on the international map. The WCHH will convince people all around the globe to begin thinking of their hearing as important a priority as their dental and mental health. The WCHH will concentrate the attentions and efforts of good corporate stewards, consumers, and hearing health professionals to work toward the same goal: to detect, prevent, and restore hearing loss.
Shure Bid for Hearing program
Deafness Research Foundation