SoundExchange SENA Sign Agreement

Washington, DC (March 29, 2010)--An agreement signed by SoundExchange and SENA provides an easier way for sound recording copyright holders to be paid for the use of their work in the US and the Netherlands.
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Washington, DC (March 29, 2010)--An agreement signed by SoundExchange and SENA provides an easier way for sound recording copyright holders to be paid for the use of their work in the US and the Netherlands.

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The reciprocal rights agreement between SoundExchange, the independent nonprofit performance rights organization, and SENA, the collection society representing recording artists and producers in the Netherlands, is one of several SoundExchange has helped coordinate. The agreement governs how countries exchange royalties owed to content creators when work made in one country is used by another. The two societies already have a reciprocal agreement with respect to recording artists.

"SoundExchange is proud to have realized another step in securing the rights of our members to get paid when they get played--whenever that place may take place," said SoundExchange executive director John Simson. "Broadening our partnership with SENA is a reflection of our organizations' shared goals to fairly compensate artists and rights holders who bring us the music we enjoy the world over."

"The implementation of the WPPT means that US repertoire will be given greater protection in the Netherlands and all of the EU," said Hans van Berkel, managing director of SENA. "With greater protection should come greater revenues for US independent labels."

"We're very excited that the EU's implementation of the [WIPO Performances and Phonograms] treaty will create a bigger revenue stream for US artists and independent labels," Simson continued.

Many countries have been hesitant to enter reciprocal rights agreements with the United States because, unlike all other developed countries, US laws do not yet recognize the right of artists and copyright holders to be compensated for over-the-air radio play. This lack of reciprocity has cost US artists and independent labels billions of dollars over the past decades.

SoundExchange
www.soundexchange.com