New York, NY (September 19, 2007)–SpiralFrog is challenging iTunes’ dominance with the launch of its free digital download service. The web-based, advertising-supported service currently offers more than 800,000 songs and 3,500 music videos.
“Music fans demand fast access to high quality audio and video files and they want their music free, but they’d still like the music owners to be paid for their work and creativity,” said Joe Mohen, chairman and founder of SpiralFrog. “Our answer to this seemingly impossible equation is to allow our audience to download songs and video at no cost–other than their time and attention–and to compensate music owners by sharing the ad revenue.”
SpiralFrog is offering free, legal and unlimited downloading. Songs and videos downloaded on SpiralFrog will play on Windows PCs running XP and Vista. Members can download to their PCs and synchronize their music with up to two portable music players or music-enabled phones that support Windows Media DRM. Music fans also will be able to view millions of artist bios, reviews, discography and album art, among other rich content features.
According to a company statement, the SpiralFrog model provides an alternative to piracy and illicit file sharing. Despite efforts by the music industry and the availability of multiple digital music providers, BigChampagne estimates that only one in 40 downloads is paid for. In contrast to file-sharing services, SpiralFrog offers free and legal music in a safe environment, with consistent quality and download time. SpiralFrog users are never at risk of downloading viruses and never have to worry about adware or spyware. On the business side, by sharing advertising revenues with artists, labels, publishers and performing rights organizations, SpiralFrog monetizes free music consumption.