Norfolk, VA (June 28, 2004)–After 38 years and over 300,000 commercials, the Norfolk-based Studio Center has changed hands. William “Woody” Prettyman, who has owned and managed radio stations in several east coast markets, has joined forces with Sunshine Wireless, Inc. to purchase Studio Center from Warren Miller. Sunshine Wireless has owned and operated radio stations in several markets including WFOG and WPTE in Norfolk and currently owns controlling interest of Excelsior Radio Networks.
Studio Center, founded 38 years ago by Miller, has grown to be a leading volume production house. Over 10,000 commercials are produced each year for clients such as A&E, AOL, BMW, Blockbuster Video, Bud Light, the Cartoon Network, Domino’s, GEICO, GE, HGTV, Hardee’s, Heineken, the History Channel, Lowe’s, McDonald’s, MTV, NASA, NASCAR, PBS, Pepsi, Starbucks, Subway, Victoria’s Secret and The Washington Post.
The largest deal in Studio Center history was completed earlier this year with communications giant AOL. Over 80,000 voice files were recorded by Studio Center talent in English, Spanish and French for use by AOL in the U.S., Canada, Mexico, U.K. and France.
Studio Center has received over 800 awards in the last four decades, including Local, Regional and National Addys, Tellys, Clios, Silver Microphones and even a Grammy Award.
Studio Center is comprised of 14 studios in three cities, Norfolk, Las Vegas and Memphis. Studio Center produces radio and TV commercial audio, plus audio for documentaries, CD-ROMS, in-flight entertainment, computer games, toys, web sites, corporate training programs and in-store announcements for clients in all 50 states and 23 countries around the world.