Pictured from Alliance Audio Group (l-r): Matthew Jensen, general manager/account executive, southern California and southern Nevada; Jamin Davis, account executive, Riverside/Orange County/San Diego; and Bill Cone, account executive, Arizona.Mountlake Terrace, WA (May 8, 2008)--Symetrix has appointed Alliance Audio Group (AAG) to represent its products in southern California, southern Nevada and Arizona. AAG's range of clients come from all of the markets for which Symetrix's products are created and include the music retail, pro audio, high-end recording, DJ/VJ, live sound and installed sound markets. With an "encyclopedic" knowledge of its region's needs, AAG's progressive sales team hopes to increase sales of the Symetrix brands through "shrewd management of its niche markets."
"Nobody does application-specific, cost-effective solutions as well as Symetrix, and we're thrilled to expand their respected product line's place in the market," said Matthew Jensen, owner of AAG. "The Symetrix brand and quality, paired with Alliance's top-notch sales work, is a formula for big success. We're all very excited."
"Alliance's staff brings more than 80 years of combined experience in the pro audio industry to bear for the lines they represent," said Paul Roberts, director of sales, Symetrix. "They have deep roots in their territories, a nuanced understanding of their client's needs, and an impressive record of success with their other lines. All of us at Symetrix are thrilled to be partnering with Alliance."
Alliance Audio Group