Las Vegas, NV (March 22, 2004)–That NSCA Expo 2004 seems significantly bigger this year is not an effect put on by its illusory host city. The Expo is, in fact, 26 percent larger with the addition of the new Security/ Life Safety Pavilion, which adds 90 exhibitors, and several other new manufacturer exhibitors.
“The show is the largest to date,” says George Serban, NSCA Expo chair. “We’ve really been legitimized as an industry, and we’re finally starting to be recognized.” While the PSA Security Pavilion represents much of the Expo’s growth, Serban adds that, “There are a lot of other vendors that have come back. All of a sudden, they’re saying, ‘This is our industry. This is the show we really have to be involved in.’”
NSCA’s alliance with PSA Security Network, resulting in the 15,000-square-foot PSA-sponsored Security Pavilion, truly represents a step forward for both organizations. NSCA president Mike Bradley notes, “Security is a significant part of this industry. Those of us that are in the low voltage contractor business cannot do this business without being asked on a regular basis to do integrated camera systems.”
PSA president/CEO Bill Bozeman points out, ���Security, especially since 9/11, has become the growth engine of the low-voltage contracting business. In fact, the electronic security industry would be growing rapidly with or without this alliance, but what this alliance does is bring more educated contractors to the field, which makes the end user more comfortable with purchasing the product.”
Many leading electronic security product manufacturers will be exhibiting in the Pavilion, including Bosch, Honeywell, Sanyo, GE Security, Pelco, and Dedicated Micros. PSA’s membership, which is around 150, gains the exposure of the large pool of NSCA members, many of which could potentially integrate security technologies.
“It’s a very symbiotic relationship,” adds Bozeman. “The NSCA organization is a very large one that brings us a lot of clout, and we bring a certain niche expertise into their organization.”
Jim Loyd, Dedicated Micros’ regional sales manager for the integration solutions group, is excited about the exposure his company gains in the alliance. “Now with this association with the NSCA, we’re very confident the next year or two is going to be very progressive,” Loyd comments. “It’s a great opportunity for PSA and DM, as well as NSCA.”