Lake Tahoe, NV (September 16, 2005)–Yamaha Commercial Audio Systems Division circled the wagons in Lake Tahoe recently for a two-day key dealer conference spearheaded by new product introductions and presentations by sales, marketing and product managers. Key commercial audio dealers were treated to a full eight-hour day of presentations on new product offerings, including an introduction to the Nexo product line by key members of Nexo-France.
Thursday evening, dealers and their guests were treated to dinner followed by a two-hour concert by grunge hitmakers Collective Soul. The day’s events were held at Caesar’s Tahoe using Circus Maximus as the concert venue, which was completely outfitted with a Nexo Geo S system along with two Yamaha PM1Ds at front-of-house and monitors.
“We have held dealer meetings in the past for our key high-end commercial dealers and find this an effective way to not only provide them with new product-related information, but an opportunity to meet with the Yamaha Commercial staff as well as each other,” stated Larry Italia, general manager. “Lake Tahoe is a beautiful environment, and it provided our dealers the chance to escape from their very hectic schedules.”
In addition to Yamaha Commercial staff and Nexo-France management, key executives from Yamaha Corporation Japan were on hand to meet with dealers along with Yoshi Doi, president of Yamaha Corporation of America, and Terry Lewis, senior vice president.
Yamaha Corporation of America, Commercial Audio Systems Division