Detroit, MI (July 1, 2004)–Yessian Music recently hosted self-proclaimed home band and purveyors of “now-school hip hop” D12 at its flagship facility to record a package of voice prompts for Virgin Mobile. D12, which boasts Eminen as a member of their group, was in to record various cell phone greetings for Moviso LLC, a provider of mobile data products and services selected by Virgin Mobile to power polyphonic ringtones and Celebrity Voicemail Greetings designed exclusively around the needs of the youth market.
Yessian was initially contacted to set up the session by 54 Sound, the studio in Ferndale, MI, where Eminem has recorded. Five members of D12–Bizarre, Kon Artis, Swift, Kuniva and Proof–were involved in the session booked into Studio A. Yessian engineer Gerard Smerek had the session patched in to a studio in Los Angeles where Kelly K, of the Conn Artist Music Group was producing the session, putting the members of D12 through a wide spectrum of voice prompts both in unison, and individually. Representatives from Moviso were also on hand.
Equipment used by Smerek during the session included a Telefunken Elam 251 microphone into vintage Neve Mic Preamps. Engineer Gerard Smerek, who has recorded such artists as Anita Baker, Aretha Franklin and Bob Seger, was assisted by engineer Jeff Dittenber.
“It was great having the guys over here since they grew up in the area and now have become such a big hit,” said VP/general manager Michael Yessian. “We look forward to having them in again, since we are the only studio in town with capabilities necessary for a project such as this. Having a topnotch engineer like Gerard on board and our longstanding relationship with local talent makes us a natural for projects such as this.”