New York, NY (May 21, 2013)—Alto Professional has appointed Trimac PPL as its exclusive distributor for India.
Based in Delhi, Trimac will be tasked with introducing Alto Professional’s Truesonic to its dealer network within the country. The portable Truesonic PA series includes both active and passive loudspeakers, powered and unpowered subwoofers and the flagship 12 and 15” wireless speakers featuring built-in Bluetooth connectivity.
Trimac is also working on a number of brand-new product launches for later in the year, including the Live Series performance mixers, Stealth Wireless system for active loudspeakers, plus the Black Series active live sound loudspeaker line.
“We are growing rapidly, and in different directions,” commented Alto Pro EMEAI sales manager Jesse Hagenbeek, “So we had to find a financially solid and motivated distributor that could represent the brand across all the MI, PA, and Installation markets. Trimac has the right kind of dealer network and support team that we look for, with exclusive distribution partners.”
Ravi Agarwal, Trimac director added: “We are very excited about developing the Alto Professional brand in India – it’s a powerful and reliable product range, and we know how to access the different markets and users here in India. Plus we already have an excellent trading relationship with inMusic Brands’ team from distributing M-Audio, and feel confident about their business strategies, pricing, after sales service, and general support.”