Woodland Hills, CA (January 21, 2014)—Evan MacKenzie was recently named head of the marketing and communications for the MI and Pro Audio brand products with American Music and Sound, where he will oversee and manage all of AM&S marketing communications for print and online advertising, public relations, special promotions, trade shows and other industry events.
MacKenzie comes to AM&S with more than decade’s worth of experience in developing marketing campaigns for clients including QSC, JBL Pro, Samick Music, Top Hat Amps, Electronic Arts, Activision and Direct TV.
“Evan’s experience brings a strong level of strategic, original thinking and expertise to the process of branding and promoting everything from entertainment to consumer products to musical instruments and pro audio components,” said AM&S president Lynn Martin. “His experience at discovering new and compelling marketing opportunities and then executing them successfully is a strong addition to the American Music & Sound team.”
“Having worked in marketing and communications for pro audio and musical instrument companies on both the agency and client side, I have a lot of passion and enthusiasm for this field,” MacKenzie said.
American Music & Sound