New York, NY (September 9, 2014)—Audio Network US Inc. has appointed Eric Morse, formerly with Warner Music Group, as head of marketing across the Americas.
Morse brings with him more than 15 years of experience, spanning digital, B2B and brand marketing. As senior director, direct-to-consumer marketing at Warner Music Group, he provided strategic and operational marketing services to A-list music and entertainment brands. Earlier in his career, Morse managed NA marketing and communications at Eyeblaster, and created large-scale marketing campaigns for clients such as Smirnoff Ice, Coca-Cola, and Johnson & Johnson. Morse also founded Trampoline House Magazine, an award-winning online music, art, and literature discovery engine.
According to Morse, “With my background in music, content development and B2B marketing, this role at Audio Network is a perfect fit and the natural next step for me. Given the company’s successful and well-established operation in the UK, the backing of true visionaries like Stripes Group, and a library of music that is, frankly, unheard-of in terms of quality and creative depth, I couldn’t ask for a better opportunity. Audio Network is poised for major growth in the North American market, and I am honored to be a part of it.”
Further supporting the rapid growth of Audio Network US is the opening and expansion of its Los Angeles office with the recent appointment of Jonathan Lane and Laura Cameron as managers in music licensing and TV respectively.
Lane joins Audio Network from Atrium Music, where he was previously director of business development and marketing, while Cameron brings a wealth of experience serving the creative industry at Eyerus Propaganda, Inc.
“Bringing these two new members to the team in Los Angeles and significantly expanding our Los Angeles footprint is a sign of our focus on the TV market and our commitment to serve our West Coast clients,” says Ian Ginsberg, vice president of sales, Audio Network US.