Audix Sales Director Houck to Retire

Audix mainstay to step down at end of June.
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In addition to his role as director of Sales at Audix Corporation, Gene Houck is an accomplished bass player and vocalist, most recently playing with well-known artists Patrick Lamb and Ellen Whyte.

In addition to his role as director of Sales at Audix Corporation, Gene Houck is an accomplished bass player and vocalist, most recently playing with well-known artists Patrick Lamb and Ellen Whyte.

Wilsonville, OR (June 24, 2019)—Gene Houck, director of Sales at microphone manufacturer Audix, will retire at the end of June.

Houck first joined Audix in December, 2000, where he began boosting the company’s retail and pro audio sales, going on to develop the company’s role within the House of Worship market. Formerly a worship leader himself, as well as a respected professional vocalist and bass player, Houck knew the markets well and spoke to them from a place of experience. Between his existing connections and personal knowledge of the challenges they faced, he built relationships with contractors who specialized in House of Worship installations, and additionally arranged endorsements with noted CCM artists Casting Crowns, Phil Keaggy, and Lincoln Brewster.

Gene Houck

Gene Houck

While Houck had a knack for presenting Audix’s wares to the public, the company found he was likewise able to articulate users’ needs and requests to the Audix engineering team—an ability that ultimately led to the development of numerous microphone products for the broader installed sound market, according to the company. Over the last decade, Houck has overseen the development of this market.

“Gene has an infectious passion for the audio industry and Audix products,” said Cindy Bigeh, CFO at Audix. “He has played an instrumental role in the success of Audix and his achievements have been noteworthy. Audix will miss Gene's warm smile, friendly nature, devout professionalism and positive attitude. We wish him the very best in his next chapter.”

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