Q: What is your new position, and what does it entail?
A: My position is senior sales director for the EMEA regional sales office for Harman Professional. My mission is to drive sales in that region to not only strengthen our relationships with distribution but also maximize the potential in the area.
Q: How has your background prepared you for your new role?
A: I have a varied background in pro audio ranging from MI sales, recording engineer, FOH engineer, and owner of a national systems integration company. I have real-world experience through the eyes of the customer, which helps give insight to what it takes to utilize our products and make them work.
Q: What new marketing initiatives are we likely to see from the company?
A: We just brought on a tour sound market manager with great experience while working with a variety of rock bands, and he knows the industry inside and out. We can now put an emphasis on the European tour sound market. He will oversee the initial setup of systems consisting of the new VTX line array series and Crown’s HD4 amplifiers to help customers understand the product to the fullest. His arrival is a big step in the right direction for us having a really well respected and credible professional in the field. He’ll be there to make sure that companies who buy into the VTX network will have a perfect performance every time.
Q: What are your short- and long-term goals?
A: Our short-term goals are to guide and support our distributors through the difficulties occurring in Europe; whether it is the financial or political sector, business still has to get done. We are working hard to make sure it still happens and people get the best response from our products. Our long-term goals are making sure that people see Harman as a total-solution provider. The unveiling of the IDX system for large projects is a huge step in reaching this goal. We are bringing products to the market with solutions only dreamed about years ago and want to make sure people understand what we’re doing and how we’re going to make it happen.
Q: What is the greatest challenge that you face?
A: The greatest challenge is to keep the rock ’n’ roll aspect of what we do intact while working within a big corporate structure. It is important to not forget what we do for a living is special, and the gear we put out affects thousands of people at a time. We are lucky to be in the position we are and doing what we love for a living.