New York, NY (October 15, 2015)—HOBO creative audio post and content production has unveiled its latest TV/internet PSA spot regarding the federal government’s handling of marijuana as a schedule 1 drug.
The PSA, which prominently features former president Richard M. Nixon, will be available to grassroots organizations for use on websites, social networks and during live community events. A version of the spot will target states such as Ohio where marijuana legalization measures are on the ballot.
“When we started this effort, we knew it would be a long haul because it takes time to build an effective campaign, especially on a controversial subject such as this,” HOBO founder and president Howard Bowler’s says. “Our first round of TV and radio PSAs were well received by organizations like NORML, Marijuana Policy Project and Drug Policy Alliance, who shared them with thousands via their large social media networks. This latest spot fills in another piece of the puzzle by examining the so-called ‘war on drugs,’ specifically marijuana, from a political perspective.”