Larry Estrin: 60-Second Interview

I am the technology specialist consultant at Clear-Com. What my new position entails is working with clients to understand their communications needs and formulate solutions for today and in the future using the Clear-Com product set.
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Larry Estrin

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Clear-Com

Q: What is your new position, and what does it entail?

A: I am the technology specialist consultant at Clear-Com. What my new position entails is working with clients to understand their communications needs and formulate solutions for today and in the future using the Clear-Com product set. And in instances where we are unable to completely deliver the entire solution, I’ll bring back the information to the Clear-Com product managers who would consider integrating it into the product development roadmap.

Q: How has your background prepared you for your new role?

A: I started working in audio when I was in high school, as one of the founders of Hollywood Sound Systems. That led to an opportunity to become the president of the Filmways Audio Group. This was not only an audio company that we created from the ground up, but it was also a recording studio, the Wally Heider Studios. Heider’s was the largest independent recording studios in the world with 17 studios in Los Angeles and San Francisco and three remote trucks. We were doing events, whether it was the Super Bowl or the Academy Awards, and did 100 percent of the audio communications. Now one company does the communications for halftime, another for the broadcast, another handles the sound, etc.

Q: What new marketing initiatives are we likely to see from the company?

A: Clear-Com is looking to take on the mantra of HME, which has always been “customer-driven,” developing solutions that our clients want. Now that the HME Wireless products are distributed under Clear-Com, I believe Clear-Com has a greater ability to offer complete solutions to clients comprising wired and wireless intercom systems. We need to get this message out to the marketplace. I consider that a major marketing initiative.

Q: What are your short- and long-term goals?

A: My short-term goal is to meet with as many clients as I can in the next six to nine months, and see where all of them are going. The long-term goal is to work hand in hand with the Clear-Com team and our clients; to help create more efficient, innovative and cost-effective communications solutions. I’m a strong believer that an event is driven by the production communications. In a very similar way to how the CNNs of the world work, production teams handling live events are also looking to talk to and involve 20 countries or more at a time. We would like to ease into developing those sorts of solutions.

Q: What is the greatest challenge that you face?

A: I’d say motivating people to think outside the box. People don’t like to take a risk if they don’t have to. My attitude is, if you don’t take a risk, you can’t be the leader.