MPEG-H Audio Alliance TV Licensing Bows

Technicolor and Fraunhofer IIS have announced the formation of a licensing program as part of the market introduction of the next-generation TV audio system developed by the MPEG-H Audio Alliance.
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Paris, France/Erlangen, Germany (August 26, 2015)—Technicolor and Fraunhofer IIS have announced the formation of a licensing program as part of the market introduction of the next-generation TV audio system developed by the MPEG-H Audio Alliance.

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The MPEG-H Audio Alliance TV System is under consideration for the ATSC 3.0 standard.

The licensing program of the two companies’ standard essential patents for the MPEG-H Audio Alliance TV system will be administrated by Technicolor through its subsidiary Thomson Licensing, SAS. The program will build upon Technicolor’s MP3 licensing program, and the company’s experience managing approximately 1,100 licensing agreements across 15 licensing programs focused on consumer electronics.

The MPEG-H Audio Alliance TV System enables TV broadcasters to capture and deliver next-generation audio and allows consumers to customize content experiences. The system is equally capable of delivering interactive live sports experiences as well as the immersive sound of feature films to the home.

Based on contributions by Technicolor and Fraunhofer IIS to the MPEG-H Audio Alliance, the licensing program will focus on a per-unit royalty, with annual volume discounts for manufacturers of both professional and consumer hardware and software. No patent royalty will apply to content as such, and therefore no royalty will accrue for producing, transmitting, or distributing content under this licensing program. The pricing structure has been developed to enable a fast and cost-efficient implementation of ATSC 3.0.

Technicolor
www.technicolor.com

Fraunhofer IIS
www.iis.fraunhofer.de/en.html