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NAMM To Exhibitors: Keep It Down

NAMM takes new steps to reduce noise at upcoming Winter NAMM Show

Anaheim, CA (January 5, 2018)—NAMM has announced five initiatives to reduce sound on the floor of this year’s NAMM Show, which opens in Anaheim, CA on January 25.

“Because NAMM is in the music and sound business, we take sound levels very seriously at our shows,” says a statement from the organization. “Our goal is for every buyer to have the most business-focused and positive experience possible. That’s why we are making efforts to reduce sound levels at The 2018 NAMM Show to enhance your experience.

The trade show floor has been re-organized, says NAMM, grouping similar musical instruments together, while also consolidating pro audio and event technology exhibitors. This will not only make it easier to find products, but “will also reduce the noise from neighboring communities so softer instruments won’t be overpowered by louder ones,” according to the organizers.

NAMM will also be deploying additional sound patrols to distribute citations to those breaking sound rules. “Demos are only permitted for up to five minutes for buyers and may not exceed a decibel level of 85,” states NAMM.

The organization is encouraging exhibitors to host demonstrations in the sound-proof rooms provided, as well as various meeting rooms: “When setting up appointments with your exhibiting partners, ask them if you can use these quiet spaces to demo their new products.”

Additionally, free earplugs will be available at the registration counter and at info booths on the show floor.

New to the NAMM Show this year will be sound-buffering aisle signs and panels located throughout the show floor at the Anaheim Convention Center (ACC) and the new ACC North, where pro audio is concentrated. These are similar to the models that have been used in the Anaheim Hilton’s Pacific Ballroom for the TEC Awards and other premier events since 2014, says NAMM.

Manufactured by the sound absorption specialists at GeerFab Acoustics, the design of the aisle signs features a two-inch thick fiberglass substrate wrapped in an acoustically transparent fabric that is custom printed with NAMM aisle sign graphics. In addition, 30 48-in. by 96-in. MultiZorbers are being installed in each of the two Live Sound Demo Rooms.


GeerFab Acoustics •