New Venture Targets Latin Market

Anders Media and 360 Powwow have partnered to create, develop and cast musical television projects, the first of which is “Kallie’s Keys,” about a 13-year-old musical prodigy who attends the Miami School of Music to study piano.
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Hollywood, CA (November 18, 2014)—Anders Media and 360 Powwow have partnered to create, develop and cast musical television projects, the first of which is Kallie’s Keys, about a 13-year-old musical prodigy who attends the Miami School of Music to study piano.

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Kallie’s Keys  will be produced by Anders Media and Powwow, a TV production and media consulting company specializing in developing co-productions for the U.S. general and Hispanic markets, Latin America and Spain, with Adam Anders and Daniel Gutman serving as executive producers. Anders and his partner Peer Astrom (Glee) will serve as executive music producers.

Adam Anders and Anders Music Inc. have sold more than 100 million albums. Anders’ work has earned him four Grammy nominations, two People’s Choice Awards, two Golden Globe Awards and an ARIA Award.

Anders states, “We are incredibly excited to venture into this new partnership with Daniel Gutman and Powwow 360. Both Daniel and I share a passion for working on interesting and timely projects and marrying the right talent and music to them. I look forward to working with the Powwow 360 team and having a successful and creative future together.”

Adds Gutman, “It is a privilege to collaborate with an exceptional artist like Adam, who is at once a musical genius and a talented storyteller. His music and vision will have a huge impact on the Latino audiences and we will have a lot of fun in the process.”

Anders has written and produced for Cee-Lo Green, Jonas Brothers, Miley Cyrus, Selena Gomez, Demi Lovato, Backstreet Boys, Clay Aiken, Sheryl Crow, Steven Curtis Chapman, Jesse McCartney, CeCe Winans, Nick Lachey, Ashley Tisdale and The McClymonts. His music can also be heard on Glee, Disney’s High School Musical 3, The Young Victoria, Cheetah Girls 3, Evan Almighty, The Wedding Planner, Rugrats in Paris, Camp Rock and Camp Rock 2, Hannah Montana, Starstruck and other TV and film projects.

Anders Media
andersmedia.com