Røde Parent Company Acquires SoundField - ProSoundNetwork.com

Røde Parent Company Acquires SoundField

The Freedman Electronics Group, home to pro audio brands Røde Microphones, Event Electronics and Aphex, has purchased the SoundField surround sound recording marque  from TSL Products.
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Silverwater, Australia (November 22, 2016)—The Freedman Electronics Group, home to pro audio brands Røde Microphones, Event Electronics and Aphex, has purchased the SoundField surround sound recording marque from TSL Products.

Peter Freedman AM, Røde founder and managing director, and Chris Exelby, TSL Products’ managing director, sealed a deal for Freedman Electronics to take control over the entire SoundField company, including the current product line as well as all IP associated with the iconic brand. The existing product line will continue, and all support and warranty for SoundField products will now be handled through the new entity. TSL Products will retain the upmix/downmix processing product range, which will be rebranded.

SoundField invented 360-degree surround sound, or ambisonic, audio capture technology in 1978. Today, its product range includes ambisonic microphones, and systems/apps for broadcast, music and location recording.

“The applications for cinema, home theatre, music, gaming and, crucially, the rapidly growing Virtual Reality medium are astounding. SoundField created the technologies that are now benchmark equipment for capturing responsive atmosphere and a stunning sonic world,” said Freedman.

Exelby commented, “We’re proud to have brought the revolutionary SoundField microphone and processor range to its current prominence across many sectors, from live sports and broadcast events to music recording, and now to VR. It is fitting that SoundField has now found a new home with one of the world’s most innovative microphone manufacturers, where it can be developed still further, while we at TSL Products focus on our core broadcast business and invest further in the crucial R&D that will lead to the next generation of broadcast control, monitoring and power management solutions.”

Pieter Schillebeeckx, TSL Products’ product director, will be joining The Freedman Electronics Group as new product development (NPD) director in January 2017. He has been working on the SoundField technologies for 16 years. “I’m looking forward to a terrific new challenge,” Schillebeeckx says.

The Freedman Electronics Group
www.rode.com