Cologne, Germany (December 3, 2013)—RTW has named Jessica Kell as its Head of Marketing.
In her new position, Kell will oversee RTW’s global marketing communications, including product campaigns and trade show planning. She will work closely with the company’s sales team to develop messaging for new campaigns.
“I am very pleased to join RTW,” says Kell. “The company’s industry reputation is stellar, one of quality and innovation. It is an exciting time for RTW, as it continues to penetrate new markets and reach new customers with its innovative audio solutions. I look forward to working closely with the team to help enhance its brand throughout the world.”
A lighting and sound technician, Kell brings her knowledge of event production technology to RTW. She has worked at several opera houses, both as a technician and stage manager, and understands the role that audio equipment plays in a live production. Prior to joining RTW, she worked as a freelancer for several design and event-planning agencies in Germany. She has also studied media communications and cultural sciences.
“Jessica brings a unique combination of skills and experience to her new position,” says Andreas Tweitmann, CEO, RTW. “She has a fresh perspective, one based on her hands-on experience as a technician and her expertise in communications and graphic design. As RTW continues to expand its presence within new markets and deliver innovative metering solutions, we are very happy to have Jessica on board to lead our marketing efforts.”