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How Big was Sweetwater’s 2019?

How big was Sweetwater’s 2019? Big. $805-million big.

Fort Wayne, IN (January 8, 2020)—Online pro-audio/MI retailer Sweetwater had its biggest year ever in 2019, hitting $805 million in sales, up 11% from $725 million in 2018. Reporting “significant growth” across all product categories, its biggest increases came from pro audio, microphones, synthesizers, drums and guitars.

The Fort Wayne, Indiana-based company has a 163-acre campus and has been putting that space to good use, hiring 159 new employees last year, continuing work on a nearly 480,000-square-foot warehouse opening soon, and hosting its annual GearFest trade show last June—an event that attracted nearly 500 vendors and 17,000 attendees from almost all 50 states and several countries including Denmark, Japan, and India.

Sweetwater’s GearFest 2019 Draws Record Crowds

Additionally, Sweetwater’s partnership with Purdue University continued to grow, having first taken root when the school’s Music Technology Program opened on the Sweetwater campus in August 2018. In 2019, 102 students took classes in the 8,000-square-foot facility that is home to a recording studio, editing suites, equipment library and more. That’s more than double the 45 students in 2018.

Studio Showcase: Sweetwater Studios

Looking ahead to 2020, crews will break ground on a 65,000-square-foot event center this summer to be housed on the campus. Sweetwater founder & CEO Chuck Surack said, “We are proud of our continued growth and are excited to see what 2020 brings. Our success over the past four decades is the result of our passion for serving customers and an unwavering commitment to always do the right thing.”

Sweetwater Sound •