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Shure Debuts Axient AD3 Plug-On Transmitter

Shure has introduced its new AD3 Plug-On Transmitter, which lets audio pros turn any XLR mic into an Axient Digital wireless source.

Shure Axient AD3 Plug-On Transmitter
Shure Axient AD3 Plug-On Transmitter

Chicago, IL (August 10, 2020)—Shure has introduced its new AD3 Plug-On Transmitter, which lets audio pros turn any XLR mic into an Axient Digital wireless source.

Intended for broadcast, film, and TV applications that require a flexible connection to a wired microphone, the new AD3 Plug-On Transmitter transforms a wired source into an Axient Digital wireless source. The transmitter can also connect to a shotgun microphone on a boom pole to up-level portability on film and TV sets. The AD3 is compatible with Axient Digital AD4D and AD4Q rack receivers in Standard or High Density modes.

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“Broadcast networks, stadiums, conference centers, theaters, and performance halls depend on Axient Digital, and that capability is now expanded with the launch of AD3,” said Nick Wood, Senior Category Director of Wireless Products at Shure. “The plug-on transmitter enables field reporters, audio professionals, and on-set sound engineers access to a rock-solid portable audio solution that perfectly complements the power of Axient Digital. Audio professionals are going to want to have these transmitters in their kits.”

Out-of-the-box, the AD3 includes a “locked” XLR connector design, a user-friendly control menu, OLED display, and a sweat, moisture, and debris resistant build. The transmitter also includes a pouch, belt clip, USB-C cable, and supports both conventional AA and Shure SB900A rechargeable battery options.

Shure • www.shure.com

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