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Apogee Electronics names new COO

"I see Apogee as bridging the gap between technology and the creative imagination of artists, engineers, producers and directors," says new COO Martin Kloiber

Martin Kloiber

Apogee Electronics has appointed Martin Kloiber as chief operating officer (COO).

As a pro audio industry veteran, Kloiber previously directed AVID’s audio business division as VP of audio and strategy. In that role, he led project teams to develop and execute the delivery of products and solutions across multiple product categories. Before his work at AVID, he was CEO of Euphonix. During this time, he developed the EuCon protocol which enabled products to interface with third party applications.

Kloiber commented on his new position: “I see Apogee as bridging the gap between technology and the creative imaginations of artists, engineers, producers, and directors. Our mantra is, let’s bring the art back to the artists. Technology has become so pervasive that it’s taking away, not adding to the creative process. Don’t get me wrong, we are big fans of technology, but it needs to be implemented in a way that supports the artistic process. My focus is always on where the industry is heading and how we can best provide innovative and useful tools to improve the creative process.”

Betty Bennett, CEO and co-founder of Apogee, added: “I have known Martin since his time at Euphonix and watched his career closely. When Martin transitioned from Euphonix to AVID, I was impressed with Martin’s creativity, innovation, and his ability to marry his vision with reality. What he sees in the future, what is possible in this moment and how do we move to that vision both creatively and technologically.”