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Former Pinewood post MD Giles Farley joins Sonnox as international sales manager

Former Avid man "very much look forward to working with this extraordinary [company]"

Following what it calls “a period of continued growth”, Sonnox has announced a new addition to its expanding team in the UK. Giles Farley joins the plug-in developer in the newly created post of international sales manager, taking responsibility for the company’s international reseller channel.

Farley (pictured), who was manager of Pinewood Group’s post-production department from 2010 to 2014, began his career with Digidesign (now Avid) in 1993 as international product specialist. “Giles Farley has a vast knowledge of the audio post-production ecosystem, from both the technical and the practitioner perspectives,” comments Sonnox senior sales and marketing manager Nathan Eames. “Sonnox plug-ins are finding wider acceptance in TV, feature film and broadcast applications, and we are confident that Giles will be highly effective in further expanding our user base.”

Farley adds: “The experience I’ve gathered in software, music and post-production will be invaluable in helping me grow the Sonnox business and in serving our international reseller network. The Oxford team is uniformly brilliant, and their enthusiasm for their work is genuinely inspiring. I very much look forward to working with this extraordinary group.”