Allen & Heath has appointed Sonos Libra as its exclusive distribution partner for its full range of mixers in Vietnam.
Allen & Heath’s APAC sales director, Jamie Ward, commented, “Sonos Libra has impressed us with its commitment to providing excellent service to the full spectrum of Allen & Heath customers in both Thailand and Vietnam, ranging from DJs and performers to systems integrators and rental companies. With a dynamic, experienced team on the ground, we’re looking forward to growing the Allen & Heath brand together in the region.”
Alfonso Martín, Sonos Libra’s CEO, added: “Allen & Heath is unstoppable at the moment and with the stunning new Avantis console joining heavy-hitters like Qu, SQ, and dLive, this is the perfect moment to take our representation of the brand in Vietnam to the next level.”
The exclusive partnership takes immediate effect and Sonos Libra already has plans to extend its product training, presentations and support activities.
Earlier this month, Allen & Heath unveiled its new Avantis mixing console – the third to be based on the company’s XCVI FPGA engine.