As part of its ongoing expansion in south east Europe, Shure has appointed Andreas Koenig as new senior marketing manager of the region, effective January 1, 2019.
Koenig is now responsible for managing and supporting the distribution network across this region. A Shure manager since 1999, Koenig brings extensive experience and knowledge to the role, with previous positions such as marketing manager, key account manager, and senior manager for inside sales and support. His most recent role was associate director of business analytics.
Koenig’s developed understanding of the challenges distributors face and the methods to which Shure can support them made him an ideal candidate for the new position.
“I am really looking forward to having such a great personality on board of our new emerging markets team,” said Marco Weissert, senior director of emerging markets. “With his strong background, Andreas will be an important part of future business development in south east Europe.”