Peter Janis delves deeper into controlling your pro audio company’s destiny.
By Craig Anderton. While podcasting started out with homegrown audio, listeners’ expectations are rising fast—creating a new opportunity for audio pros.
By Peter Janis. Change is inevitable. In business, you are either growing or dying a slow death; no business simply stays the same.
By Chuck Ainlay. METAlliance co-founder and multiple Grammy-winning producer/engineer Chuck Ainlay discusses what the art in engineering is and can be, offering suggestions on how to develop one’s engineering chops while finding inspiration along the way.
Part two of Peter Janis’ look at growing your pro audio business through acquisition.
New audio gear comes out constantly, but every spring, there’s a select few items that upon reading about them, one says (and rightly so), “You gotta be kidding me.” This year's April 1st, in particular, saw a number of such equipment offerings get unveiled, and rather than edit the product announcements to remove excessive hype, grossly unsubstantiated claims and general skullduggery, we’ve opted to run the respective manufacturers’ announcements “as-is” to allow you, the discerning public, to discern a discernible discernment as to what may be discerned from them.
Peter Janis looks at growing your pro audio business through acquisition.
Peter Janis explores the challenge of scaling your pro audio business without sacrificing quality.
Craig Anderton serves up insights on the latest DAW updates.
By Ed Cherney. Legendary producer/engineer and METAlliance member Ed Cherney (Iggy Pop, Bonnie Raitt, Eric Clapton, Rolling Stones, Bob Dylan) explores the struggle to bring album credits back into the limelight in the age of streaming—and how that effort may be starting to pay off.
Industry legend—and METAlliance co-founder—George Massenburg examines the differences between hearing and listening, and discusses how they shape and affect our efforts to evaluate music and technology.
Roving PSN photographer Steve Harvey captured more of the ongoing goings-on at NAMM.
By Craig Anderton. Digital downloads turned the software sales model completely on its head. Once Apple started the trend, momentum increased for companies selling direct to users.
By Clive Young. While public accolades recognizing talent and hard work are fulfilling, for many creatives in the industry, whether they’re artists, producers, engineers or something else, their greatest, most gratifying award is something that the rest of the world will never see: their bank accounts.
Peter Janis shares why offering a wide selection of products is key to a manufacturer’s success.
By Al Schmitt. Twenty-time Grammy-winning engineer Al Schmitt discusses the emotional relationship he has with a mix and shares more on the process with an excerpt from his new memoir.
Back in 2006, Pro Sound News sat down with the late Pete Shelley, founder of legendary UK rockers The Buzzcocks, and chatting ensued, covering everything from the band's early days to how their recording process had changed with the advent of Pro Tools to what it was like to play Warped Tour whilst in late middle age.
Recording legends Frank Filipetti and George Massenburg explain how to accurately test for and choose the right microphone.
Back in November, 2008, we chatted with an emerging teen country artist about recording her second album.
By Peter Janis. By convincing market leaders—in our case, audio engineers and guitar techs—that our product offered a better solution, they became advocates for our products and continued to use them when future opportunities arose.
By Clive Young. When you have a personal stake in seeing something succeed, regardless of whether it’s a product or a company, you try harder and you achieve more.