Business
Mohit Parasher Named Guitar Center President of Business Solutions
Guitar Center has named veteran pro audio executive Mohit Parasher as its new president of Business Solutions.
Guitar Center
News
Guitar Center Sets Podcasting Giveaway
Pro audio retailer Guitar Center is giving away a Complete Podcaster Recording Bundle, aimed at podcasters and content creators. The sweepstakes runs through July 29, 2020.
Business
View From The Top: PK Pandey of Symphonic Acoustics
PK Pandey, partner, Symphonic Acoustics, shares the studio monitor brand’s short but colorful history, as well as what’s ahead with the company’s new dual 8-inch monitor.
Business
Black Friday Pro Audio Deals
Black Friday pro audio deals are easier to find than you might think—read on to see all the best bargains we've uncovered!
Gear and Technology
Sterling Audio S400 and S450 Headphones Ship
Sterling Audio S400 and S450 Headphones are aimed at recording engineers for monitoring use.
Gear and Technology
Sterling Audio Debuts SL230MP Mic Pair
Guitar Center’s house brand unveils new microphone pair.
Business
Guitar Center’s Business Solutions Group Acquires TVTI
GC bolsters its B2B services with new addition.
Business
GC Reopens Renovated Hollywood Flagship
Guitar Center has spent $5 million reinventing its Hollywood flagship location.
Gear and Technology
Review: Sterling MX5 and MX8 Studio Monitors
By Rob Tavaglione. Sterling Audio, a division of Guitar Center, has brought its MX line to market, which includes models with 3”, 5” and 8” woofers.
Business
View from the Top: Doug Carnell, Guitar Center
“The goal is to utilize the best in creative minds to solve our customers’ problems and utilize our strengths in engineering and design.”
Business
Guitar Center Ramps Up B2B Biz, Acquires AVDG
Guitar Center expands business-to-business capabilities with AVDG acquisition
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