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The Aha Moment

Blogs

The Aha Moment: Good People

“Hire good people and give them the space to thrive.” It seems obvious, but if you’re the boss, it’s not that easy to do. Peter Janis explores why.

Blogs

The Aha Moment: Building Momentum for Your Brand

By Peter Janis. By convincing market leaders—in our case, audio engineers and guitar techs—that our product offered a better solution, they became advocates for our products and continued to use them when future opportunities arose.

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