Your browser is out-of-date!

Update your browser to view this website correctly. Update my browser now


Meet with at NAMM Believe in Music Week is looking forward to helping visitors to NAMM Believe in Music Week get a better understanding of their digital marketing data. Visitors will be offered demonstrations of the made-to-measure digital dashboard’s capabilities, while its creators, marketing agency The Inside Story, will also be offering visitors free half hour marketing health-checks. gives businesses invaluable insight into the data that matters most to their customers and their bottom line, all in one made-to-measure digital dashboard. From tracking the success of social media channels to analysing pay-per-click advertising, website stats, newsletter interactions and even competitor-weighted PR tracking courtesy of Cision, brings together all of the information that drives your company and makes it easy to understand.

“NAMM Believe in Music Week will be the first time we have shown to the industry at large and we couldn’t be more excited,” said Barney Jameson, managing director of The Inside Story. “We feel that we can offer real value to anyone involved in the industry, whether that is manufacturers and distributors trying to understand their data, or performers looking for the best way to connect with their audience. We see NAMM Believe in Music week as a great platform to achieve this and we look forward to connecting with as many people as we can at the show.”

Created using Google Data Studio as a foundation, draws on a vast library of connectors linking to potentially hundreds of data sources. They range from standard social media platforms such as Instagram, Facebook, LinkedIn and Twitter to Google Adsense, Analytics and Search Console, YouTube, Vimeo, Reddit, Microsoft, Stripe, Hubspot, Shopify, Mailchimp, Salesforce and many more.

In addition, from February 1st, companies will also be able to benefit from the PR tracking and comparison power of Cision Communications Cloud without ever having to leave your account.

All of the dashboards are created to order by The Inside Story team complete with your corporate branding. Subscriptions begin at just £600 per year for a Basic board covering organic social media and website traffic, or £960 per year for an Advanced board including PPC advertising, audience analysis and more. Priority boards are also available, offering a fully customised blend of data sources to exactly match your requirements. Full details can be found here.

Visitors to NAMM Believe in Music Week can also benefit from a free 30-minute marketing health check from The Inside Story. Visitors can book a half hour session with one of The Inside Story’s team to discuss their branding, PR and tone of voice, digital marketing, social media or video content.

“In difficult times you need to make sure that your marketing spend is working as hard as it can for you,” stated Jameson. “This no-strings-attached consultation will help you to make sure you are going in the right direction, and address some areas where you could do better.”

For a demonstration of My-Digital-Dashboard or a free marketing health-check, please contact [email protected] quoting Believe in Music in the subject header. will feature on The Inside Story profile page at NAMM Believe in Music week, taking place online from January 18th to 22nd 2021.